Here is an introduction to each of Cricket Yorkshire’s commercial partners for 2023.
Check out the discounts and deals below for exclusive reader offers.
In addition to those featured, there are companies that work with Cricket Yorkshire to advertise on the website (including the Suppliers Guide) or newsletter on an ad-hoc basis throughout each year.
Companies interested in being a Cricket Yorkshire partner are welcome to get in touch to see how this website’s content could fit into your marketing. Alternatively, here’s what’s included.
We have 110,000 readers a year and 15,000 followers on Facebook and Twitter. For well over a decade, Cricket Yorkshire has been a trusted voice covering stories across recreational cricket.

Serious Cricket is a leading name in cricket equipment and teamwear, supplying 1,000+ clubs. That trust partly comes from the fact they make, embroider and print the garments themselves in the UK. It means the whole design process from concept to finished kit is in-house and able to be done quickly and confidently.
The cricket retailer has an impressive stock of bats, equipment and clothing from all the major brands for cricketers to buy.
🏏 OFFER: For clubs buying teamwear, we have an offer where you get 2 x sets of personalized cricket stumps worth £140 – if your club signs up for Serious Cricket Teamwear via this website.
Plus, you can get 10% off cricket equipment on their website with CricketYorkshire10 promo code [Single use only].

A close relationship with the governing body of all amateur cricket in Yorkshire has always been important.
Working with the Yorkshire Cricket Board (YCB), Cricket Yorkshire has unearthed many stories across grassroots cricket, promoting strategic initiatives and spread the word regarding how to get involved in cricket.
In 2023, Cricket Yorkshire will continue to showcase the range of cricket being played within the county and help promote the YCB’s activities throughout the year.

Aston Lark
Aston Lark’s specialist insurance for cricket clubs is an excellent fit with all those who serve on committees and are involved with protecting their clubhouse and members.
Now part of Howden (the ECB’s approved insurance provider), the award-winning insurance broker offers a superb level of customisation, backed up by a deep knowledge of club cricket.
Our partnership will help clubs to learn more about the risks relating to grassroots cricket and how to ensure proper cover so there are no surprises.

total-play
Sports surface specialist total-play Ltd provide a range of synthetic and natural turf pitch services and products to schools, universities, community facilities and sports clubs of all levels.
Over the years that Cricket Yorkshire has partnered with them, we’ve interviewed numerous clubs who speak very highly of the whole process from consultancy through to design, groundwork and construction and ongoing management.

Pitchero
Pitchero offers all of the tools to manage your cricket club online, increase club revenue as well as reduce volunteer admin. Their impressive club websites and apps are used by 70,000 teams and 4 million users every month.
We’ll be exploring Pitchero’s technology that supports cricket clubs to manage membership, streamline availability and selection, boost income with an online shop and tackle match fees via a mobile app to avoid cash and stress.
🏏 OFFER: Use CY23 when your club signs up for Pitchero (or upgrades from a Free package) for 3 months free on the Elite package – just select the monthly billing option.

Frogbox
Frogbox offers a professional but affordable live-streaming solution for cricket clubs looking to showcase their matches. The portable equipment can be set up quickly and has lots of incredible features to take advantage of.
Stream live to your club’s YouTube channel and build your audience globally. No need to spend hours editing video footage with the FrogBox automated highlights packages. Here’s a look at the benefits and how clubs are using FrogBox.
There’s also integration with Play-Cricket so clubs can overlay scorecards on the live stream for the same viewing experience previously reserved for Sky Sports.
What’s more, it’s a great chance to promote sponsors (and get more deals in) with a range of sponsor slots available.

SIS Pitches
SIS Pitches is an internationally recognised leader in sport pitches, offering a range of services and support for your club or school pitch needs.
Their expertise includes installing hybrid cricket pitches at cricket clubs that offer better durability, less damage to surfaces and reliable pace and bounce.

brsk is an independent full-fibre broadband network provider delivering speeds that are 14x faster than the average in the UK.
Cricket Yorkshire is working with them to promote their super-fast, reliable and affordable broadband after it was installed at our HQ. From enquiry to installation, everything was very impressive.
brsk offer impressive discounts to new customers in their network that covers parts of Bradford, Burnley and Dudley.
For cricket clubs in those areas, Cricket Yorkshire can introduce them to brsk with the possibility of free broadband AND to earn for each new club member who signs up for broadband.
In West Yorkshire, their network includes: Cottingley, Thornton, Clayton, Bingley, Keighley, Heaton, Daisy Hill, Allerton and Sandy Lane.

Yorkshire Tea is Britain’s favourite tea brand and their association with cricket stretches back many years. From supporting Chance to Shine to their work in Rwanda, bat on ball has been a central theme.
We were delighted when Bettys and Taylors of Harrogate agreed to sponsor our new Cricket Yorkshire Tea of the Year competition to find the best club tea in the region.
It’s a chance to champion those who make, bake and brew for others week after week across clubhouses and pavilions in Yorkshire.

Payntr cricket shoes are a Yorkshire success story and it’s a partnership that will benefit everyone visiting the website. There’s been an in-depth interview with Founder Dave Paynter on how it all started and his Bodyline Series family link.
🏏 OFFER: For clubs buying any cricket shoes or activewear, get 20% every time you shop.
Just use the Yorkshire20 promo code at checkout (above ‘Proceed to Payment’ in your basket).

DISCOUNT CODE: Use CY10 on their website for 10% off too!
Affordable, well-reviewed cricket bats made of Kashmir willow for under £100? Sounds too good to be true but low-cost cricket gear is what makes Village Cricket Co. stand out.
Their 2lb 9oz cricket bat comes in a simple shape, long or short handle and ready to play. It includes a 1 year warranty and a free bat case.
Their junior cricket bats, pads and gloves are popular choices all-year-round too.
Want to partner with Cricket Yorkshire?
Cricket Yorkshire helps many businesses, charities and governing bodies to get their message across in a way that creates impact. Could yours be next?
Just get in touch to see how our award-winning cricket content might fit into your marketing and bring new customers or create a talking point. Alternatively, here are partnership details that explain what we offer.